FLEURS EN FLEUR
Refresh the branding and identity for Fleurs en Fleur florist.
Fleurs en Fleur.
Create an identity with a more upmarket and natural feel, that works harmoniously with the flowers in the shop.
25+ years old.
Fleurs en Fleur translates to Flowers in Bloom. The illustration in the logo represents the process of a flower in bloom. Cool natural colours have been used to work harmoniously with the bright floral colours in the shop. A scripted logotype emphasises the hand-crafted nature of floristry as well as feeling more personable.